Corporate Strategy Essay Example for Free

Corporate Strategy Essay In Corporate Strategy, Collis and Montgomery explain there are two kinds of diversification—linked and constrained. Companies using linked diversification enter new businesses when it relates in some way to another business they are already in (it is linked to it), but does not necessarily have any connection to their other businesses. If they are using constrained diversification, however, they only enter a new business if it is based on their core resources or competencies. Companies based on linked diversification have little coherence to their overall corporate strategy, while companies using constrained diversification tend to be more focused. Constrained diversification allows companies to maximize the effect of their resources because they are shared (100). Apple uses constrained diversification. Apple is, inherently, a personal computer company (hardware and software), and their businesses utilize their competencies in developing hardware and software. The Macintosh, iPad, iPhone, iPod and AppleTV are all computers, which allows Apple to share resources between businesses. For example, the Macintosh, iPad, iPhone and AppleTV all run OS X, Apple’s operating system. This creates economies of scope, which, Collis and Montgomery point out, create cost savings for the company because their resources are shared across multiple businesses (72). Rather than just have related businesses, though, each business is a focused platform with no extraneous products or product types. The Macintosh, for example, consists of two kinds—desktop and notebook. These separate product lines each share resources and complement each other. The iMac and MacBook Pro are both primarily constructed from aluminum and glass, so not only do they share the same materials (which reduces costs), but they resemble each other, creating unity between product lines. Each platform, too, complements the other. Apple’s Macintosh computers sync their media and personal data (calendar, contacts, email) seamlessly with the other platforms. Because they work so well together, owning products from each platform benefits users by creating an experience where their devices â€Å"just work.† The platform advantage does not apply just to Apple’s devices. Through iTunes, users can purchase music, movies and television shows that syncs across all of their devices, or even do so from their iPhone or iPad. The App Store allows users to download applications for their iPhones and iPads wherever they are, and now the iBook Store, released in April, will allow them to do the same with books. Because Apple has chosen what businesses to enter carefully, these platforms reinforce the others and make them more powerful. The sum is greater than the parts. This creates a complete package for consumers to choose, and it is difficult for competitors to match. Their platform strategy makes each individual business more valuable than it would be as a separate entity. Their strategy can be improved, however. Currently, MobileMe—a service Apple offers that keeps contacts, calendar, and email in sync across multiple devices over the air—is a premium service that costs $99 per year. This is the wrong approach. Rather than a premium service, MobileMe should be free and integrated into Apple’s platforms. MobileMe should act like the â€Å"glue† that integrates the platforms and as a draw for users. Apple’s goal should be to get as many MobileMe users as possible. Once someone is happily using MobileMe across their various devices, they are less likely to switch to a competitor’s product.

EMF Radiation: Serious Health Hazard for People Essay -- Technology, E

Technology changes everything in this world. Our life has become more convenient and more efficiency which benefits by these new technology. But during this time, some people have considered about some risks of these technologies. EMF radiation is one of them. People have argued for a long time that whether EMF radiation really poses health hazard or not. I insist that EMF radiation is harmful for people’s health and particularly to young children. This opinion can be well proved by all the information I have searched and more people should know about this. First, it’s important to know what EMF radiation is. The full name of EMF is Electromagnetic fields. It’s a kind of area that we may be involved into every time we watching TV, using cell phone, turning on a light switch or using an electric appliance. EMF is a generic term of force generated by magnetic fields or electrical charges. Sometimes, EMF can be considered as a kind of radiation when release energy. When we use some electric appliances, the electromagnetic waves of these appliances will change periodically and produce enough energy to cause ionization. As we all known, ionization can dislodge orbiting electrons from atoms or break bonds which hold molecules together and then producing ions or charged particles. During this process, the production of ions or ionization in our tissues may cause direct damage to cells and cause other health risks. So EMF radiation is also called ionizing radiation. (DCMNR, 2005) This conception maybe a little bit confusing, but i t’s easy to find out that EMF really produces some extra electrons or magnetic field which we have never seen before. So scientists began to do some experiments to figure out that whether EMF has health hazar... ... kind of radiation does mobile phone product. The World Health Organization (WHO) definite the EMF radiation standard as a kind of limitation from electronic devices or of human exposure time from all kind of devices. (WHO, 2006) The exposure standard is basic standard of personal protection in maximum levels. So the EMF can be variety and uncertain. No matter the opponents aware or not, just provide for a rainy day. Technology is a double-edged sword. It can provide us convenient while it may affect our health at the same time. Fortunately, some kind of technology such like EMF radiation has been proved to be harmful and people can prevent it from now on. From my study I am sure that EMF radiation can poses a health hazard for people especially for children and teenagers. All people who really care about their health and their children should know this fact.

Historical Theory Essay

What is nursing Science? According to Barnett, nursing science is an identifiable with distinct knowledge that comprise of frameworks, theory and paradigms. In order to understand nursing science, I will discuss the historical development and explain the relationship between nursing profession and nursing science. Also, I will discuss how other disciplines can influence nursing science. This will help understand how theoretical thinking has evolved. Theory development and theory thinking was first intiated by Florence Nightingale. She presented the first nursing theory, the environmental theory. Her theory focused on the physical environment such as air, light, and warmth to restore the individuals health (George, 2011). Her work directed nursing practice for over a hundred and fifty years. As we jumped to the 1950’s, graduates from Columbia University developed the first concept of nursing theory. Theorists such as Hildegard E. Peplau, Faye Abdellah, and Lydia Hall are one of many theorists who used the biomedical model. This model focuses on what nurses do and their functional role (George, 2011). Hildegard Peplau focused on the professional relationship between the patient and nurse by focusing on the patients needs, feelings, problems and ideas. Faye Abdellah, however, focused on patient-centered care (George, 2011). While Lydia Hall uses the circle of care, core and cure. She uses the three circles to involve nurses and patients to care for illness. In the 1960s, theorists such as, Virginia Henderson, Ida Jean Orlando, and Ernestine Widenbach focused on nurse-patient relationship. Their theories focused on what nurses do and how patients perceives them (Walker and Avant, 2011). In 1965 the American Nurses Association (ANA) recommended two levels of education, the baccalaureate degree (the professional nurse), and the associated degree (the technical nurse). As a result of this, doctored prepared nurses became the next wave of nursing theorists (Walker and Avant, 2011). As we look into the 1970’s, this was an era were many theorists were first  presented, including Dorethea Orem, Jean Watson, and Patricia Benner. During this time, the understanding of research and knowledge of development increased. There was an understanding that research and theory together were required to produce nursing science. In the mid 1970s, the National League for Nursing (NLN) required all nursing schools to meet the accreditation standards by chosing, developing and implementing a conceptual framework. (George, 2011). This allowed students to apply theory to his/her nursing education (Walker and Avant, 2011). Towards the late 1970s, the first published journal, Advances in Nursing Science focuses on theory building, analysis and theory application. This journal was used as a forum for debate and discussion about theoretical thinking in nursing (Walker and Avant, 2011). This journal gave awareness of the need for concept and theory development. In the 1980s many theories were being reviewed and expanded. This was a period of major developments in nursing theory from the pre-paradigm to the paradigm period. To further the development of nursing, paradigms (models) provided perspectives in nursing practice, administration, and research (Alligod, 2011). This includes the work of Patricia Benner, Madeline Leininger, and Martha Rogers. There theories focused on the body of theoretical thought in nursing. As we get to the 1990s numerous nursing theories expaned and research studies were being tested. Middle-range theories guides clinical practice, while the circle of theory-research-practice provides the foundation of evidence-based and best practices(George, 2011). Theorists such as Martha Rogers, Ida King, and Patricia Benner, made revisions and refinements of their theories to implicate practice, research, education and the future. Now in the 21st century, nursing theory became more diverse. Diversity is now being accepted and embraced after many years of struggling with theories (George, 2011). The discipline of nursing now focuses on the humans, health, illness, relationships, therapeutics, caring, interactions, ethics and diversity, to provide a fertile ground for the development of research and evidence-based and research practices (George, 2011). Now that I have discussed the historical perspectives in nursing science, there is a relationship between nursing science and the profession. The goal of nursing science is to gain knowledge about human experiences through creative conceptualization and research. By applying nursing framework and theories will provide the foundation for professional nursing practice (George, 2011). It guides nurses in procedures, interpersonal engagement and value of professional practice. Also, Nursing theories will implement the critical thinking structures to direct clinical decision making for professional nursing and nursing practices (George, 2011). As we discussed the relationship between nursing science and the profession, theorists are influenced by other disciplines. Disciplines that theorist used are anthropology, philosophy, religion, education, social sciences and psychology. Madeline Leiniger used anthropology, philosophy, social science, religion and education to develop a discipline in transcultural nursing also known as culture care theory. Sister Callista Roy and Betty Neuman provided conceptual framework for nursing education and science (Eun-Ok,&Ju, 2012). In psychology, Nola Pender developed the Health Promotion model with the goal of achieving outcomes of health promoting behavior (George, 2011) By adapting these disciplines it allows theorists to build theories and framework in order to enhance nursing practice (George, 2011). I have explained the historical development of nursing science and the relationship between nursing science and the procession. As well as, the influences of anthropology, philosophy, psychology, social science, religion and education on nursing science to provide us and guide us in nursing practice.

Arming Teachers to Give Schools Safety Essay - 560 Words

You hear almost every day another school goes into lock down or some crazy lunatic takes a gun to school its every tragic to hear of students and teachers getting shot. You hear of parents so afraid to send their child to school or not knowing when they drop their son or daughter off it will be there last. What if we can take preventive measures to help prevent a troubled individual or make them think twice about taking a gun to school? There are many things that schools can do to secure the students inside and are being implemented, but who are the students always around? And who sees the students more than anyone else? The teachers and I believe we can do the most good by arming them with guns after the proper training and†¦show more content†¦Every time I ask parents what they think about arming teachers they have a bunch of what if’s! What if the teacher goes crazy and shoots the kids? But statistically there are more students shooting the school then teachers! T hey say â€Å"fighting fire with fire† and by putting guns in the hands of teachers isn’t the answer. I believe the case right now is only the attacker has the fire at this point, and I think we need to put the fire in the hands of the good guys like the teachers and give them a way to protect themselves and their students. I have spoken to teachers and they say if any gun man that goes into their class room wanting to hurt anyone of their students, â€Å"they have to go through me first† so most people don’t think but teachers will lay down their lives to protect their students like if they were their own children so we should give them a way to do so. Teachers with guns is already in the class room in Clarksville School District, LITTLE ROCK, Ark, and so far so good they say Fewer than a quarter of the teachers will have weapons I think that the public perception was that, you know, John Wayne was going to be up here in the classrooms teaching, and thats just not the case at all,(Clarksville superintendent Dr. David Hopkins). All teachers with guns have been through a month of training and now the school feels they are adequateShow MoreRelatedGuns in Schools855 Words   |  3 Pagesworld where school shootings did not exist. Parents could send their children to school without having to worry about them being shot. In 2013, thirty school shootings took place in the United States. The most devastating school shooting in U.S. history was the Bath School shooting. On May 18, 1927, Andrew Kehoe entered the Bath Elementary School killing thirty-eight people and injuring fifty-eight. 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In this class they do many things to increase their knowledge on gun safety. They get their picture taken, scan their fingerprints, and pay the fee for the permit. Then the leaning starts. They are taught Firearm safety, basic principles of marksmanship, care cleaning loading and unloading of concealable firearm, applicable state and federal laws, weapon handling, and understanding when to interveneRead MoreLife1071 Words   |  5 Pagesï » ¿ Why Chicago Public Schools need more Protective Measures Against School Violence Paul Cotton Baker College Online Why Chicago Schools need more Protective Measures Against School Violence Gun violence and the right to carry weapons have been two topics of heated debate over the last decade. From the violent burglaries to school shootings, the need for protection increases. The solution to end or reduce violence is not an easy task. 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